Tradesman Member Profile - James Finneran - Electrician
'I have the Onlinetradesmen van sticker proudly displayed on my van so the customer knows they’re getting a reputable and qualified tradesman. '
James Finneran, Core Electrical
OLT: Hi James, tell us a bit about yourself and how long your in business.
JF: I qualified in 2002 and set up my own company in 2013.
OLT: What type of projects / jobs do you do?
JF: Mostly electrical work in domestic dwellings and light commercial shop units and offices.
OLT: Do you have any preferred projects or type of work?
JF: I love working on domestic projects as it’s nice to make a persons house a home. I feel a good electrical finish, for example a nice light fitting or brushed chrome sockets / switches, can really give the perfect final touch to a home. Lighting is a big thing and can really modernise a house. If you have the money it really does make a nice finish to a house. If budget is an issue, consider spending money on lighting in the hallway, as it makes a great first impression on entering a home.
OLT: how to you approach a job to ensure customer satisfaction?
JF: I strive to be polite, courteous and professional at all times, on and off the job. People respect honesty, if you're fair with the price, do a good job, you’re pleasant and trustworthy, they’re happy. I put myself in the shoes of the customer. My customers tell me my communication is very good – I confirm appointments by text and keep in touch to let them I’m on the way. They may need to collect children from school or have other responsibilities so a little bit of consideration for their day goes a long way.
OLT: You’re in the trade for almost 20 years James, do you have any advice on to stay afloat during economic downturns?
JF: In the last recession, I did my best to offer reduced prices without affecting quality of craftsmanship, to give value to homeowners. This stood to me as many of them became long-term customers and have referred me onto others.
OLT: What’s the most important lesson you learnt in your career so far?
JF: Always be fair in regards pricing and always use reputable quality materials. If you use cheap sockets or fittings and they break, it’s a reflection on your workmanship. Better to use the high quality brands to avoid any disappointment for a customer.
Have you any advice for someone starting out now?
JF: Work hard and soak all the knowledge up like a sponge and if you don’t like it, quit now. Your trade is something you’re going to be doing for 8 – 10 hours a day so you want to enjoy it as much as you can despite the ups and downs. Always make a good first impression, and treat people like you’d treat your own, it’s a simple as that.
OLT: How would you sum up what OnlineTradesmen has done for your business?
JF: It has brought me into many homes and businesses and increased my customers. I’m happy that I’ve built up well over 20 ratings for anyone to see on my website. I have the Onlinetradesmen van sticker proudly displayed on my van alongside my Safe Electric sticker so the customer knows they’re getting a reputable and qualified tradesman.
Check out Core Electric's website to view his excellent ratings and get in touch with James.
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